MARKETING ASSOCIATE
https://www.linkedin.com/in/tolulope-b-ambali/| [email protected] | +2347048258833 | Lagos, Nigeria
A diligent Marketing Associate with over 4 years of experience, equipped with a deep understanding of how to use marketing strategies to generate unique leads, foster customer engagement and develop innovative and original ideas for growth.
AREAS OF EXPERTISE
Brand Strategy
B2B Marketing
Email Marketing
Brand Storytelling
Lead Generation
SEO
Web Content Writing
Market Research
Content Management
Paid Advertising
Project Management
Analytics
PROFESSIONAL EXPERIENCE
Seedstars Nigeria
Marketing and Support Associate (January 2023-Present)
- Crafted content strategically tailored to improve company's online presence, yielding a notable surge in the count of social media and online engagement.
- Interacted with customers by phone, email, and in-person to better understand their journeys and how to improve our products.
- Collaborated with the sales team to collect, and analyze data to determine emerging consumer trends and behaviors.
- Used specific tools to track attribution rates and identify key areas for improvement.
- Spearheaded content creation strategies for social media posts, promotional
emails and other marketing efforts.
- Analyzed data to uncover insights and identify key opportunities to inform strategic marketing decisions.
- Collaborated with the sales and product teams to develop and implement market research strategies, and improve customer retention rate.
- Evaluated applications to determine insurance coverage and appropriate risk classifications before passing them to the sales team.
- Monitored pipelines to track and log status of loans, providing feedback to clients